Careers

The sport management industry is both complex and changing. The people who work in support of athletes and sport organizations need to have an increasingly multidisciplinary array of skills, particularly as the job market recognizes need for comprehensive support not only for athletes’ performance but their mental, physical and financial well-being. We developed “The Business Behind the Teams” career guide to help those interested in the industry better navigate the field.

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To learn more about the University of Florida’s online master’s in sport management and download a free brochure and career guide, fill out the fields below. You can also call (352) 662-3395 to speak to an enrollment specialist about the program.

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Our free sport management career guide is one of the most comprehensive resources available. It includes salary, job title, and career growth information for more than 20 roles within the industry.

The up-to-date salary and career data is supplemented with real-world snapshots of innovative work that has been done to engage sport fans, improve athlete fulfillment, and shape major sport franchises.

In addition, students and alumni of the M.S. in Sport Management program have access to GatorToGator, a place where you can communicate with other students, alumni, and industry professionals to get information about events, job listings, scholarships, career fairs, guest speakers, and more.

Sport Management Career Guide Preview – Select Salaries

Sport Marketing, Sales, and Promotion Salaries

Job Title	Average Salary
Sales Coordinator	$51,100
Business Development Coordinator	$67,800
Public Relations Manager	$129,900
Marketing Manager	$97,700
Senior Marketing Manager	$119,600

Source: Lightcast

Representation and Athlete Development Salaries

Job Title	Average Salary
Fitness Manager	$70,900
Athletic Coach	$51,100
Athletic Development Coordinator	$47,700
Sport Agent	$84,900
Athletic Development Specialist	$60,250

Source: Lightcast and the U.S. Bureau of Labor Statistics

Sport Law Salaries

Job Title	Average Salary
Contract Administrator	$89,300
Senior Contract Administrator	$108,800
Sport Lawyer	$148,200
Contract Negotiation Manager	$131,600
Contracts Director	$195,300

Source: Lightcast