Graduate Certificate in Sport Event Management

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Graduate Certificate in Sport Event Management

Learn to plan and coordinate sport event competitions by completing an online Graduate Certificate in Sport Event Management. This specialized curriculum is designed for students who are interested in taking charge of everything from local 5k events to the Olympic Games. You’ll explore the complex details that go into running successful events at all scales and build the skills to deliver results for Organizing Committees, Sport National Governing Bodies, and Sport Commissions.

To earn the graduate certificate, you must apply for the certificate and upon approval complete three required courses. All three courses will be offered every fall and spring. The certificate can be completed within one term, if you choose to do so. The credit hours you earn can be applied solely to obtaining the certificate or can be applied to the elective requirement for the online master’s in sport management program.

Students in the Sport Event Management certificate program learn to analyze managerial challenges in sport event delivery and recommend tactics for addressing relevant issues. The courses cover best practices for risk management in sport events, Olympic Games related functional (operational) areas, and management of sport event impacts on the community. Graduates from the program understand how to guide the crucial factors that go into making mega or small-scale sport events a reality and achieving targeted development outcomes for a community.

There are two opportunities to begin the program each year. For our annual academic calendar and application deadline information, please contact an academic coordinator at smonline@hhp.ufl.edu. For your application packet, please prepare and submit your CV and one-page statement of purpose about why this certificate is of interest to you.

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To learn more about the University of Florida’s online master’s in sport management and download a free brochure, fill out the fields below. You can also call (877) 665-3860 to speak to one of our academic coordinators about the program.

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Sport Event Management Courses (9 credits):

To earn the graduate certificate, students must take three required courses which are offered every Fall and Spring term.

SPM 5107 Sport Event Management Principles and Applications (3)

In this course students learn how event management methods enable successful planning for sport events. They apply the following skills to realistic scenarios:

Evaluate the event management process
Recommend event management tactics for successful planning and delivery of sport events
Analyze the managerial challenges of planning and managing sport events
Apply risk management strategies for sport events
Evaluate qualities of successful leaders
Create sustainable practices for sport events

SPM 6606 Management of Olympic Games Functional Areas (3)

This course explores the background and organizational structure of the Olympics from a managerial perspective. Students examine how sport event management concepts can help to meet the operational demands of the Olympic Games. By the end of the course, students can:

Identify the structure in the Olympic movement, including international and national governing bodies
Explain the role of the USA sport structure, including governing bodies and USOC’s role in sport development
Identify the organizational structure of Olympic Games organizing committees and the evolution of the organization across the seven years of preparation
Describe functional areas and their role in delivering an event within an organizing committee for the Olympic Games
Identify and apply mega event sport event management knowledge in local sport organizations
Identify career paths of interest in USA sport governing bodies

SPM 6610 Sport Events and Community Development (3)

This class concentrates on how sport events can draw support from and make a difference in communities. Key topics include the value of building a strong network and applying management strategies to reach planned development outcomes. At the conclusion of the course, students can:

Identify legacy outcomes for communities hosting sport events
Describe critical areas of bid files for sport event hosting in communities
Identify successful case studies of legacy outcomes and programmatic interventions from mega sport event hosting